Snapchat is introducing Sponsored AI Lenses, a new ad format that lets brands engage with consumers in an immersive way. While Snapchat has offered brands the opportunity to pay for sponsored lenses on the platform for years, now they can leverage AI-generated experiences powered by Snap’s proprietary generative AI technology. With these interactive lenses, brands […]
OpenAI’s GPT-4.1 may be less aligned than the company’s previous AI models
In mid-April, OpenAI launched a powerful new AI model, GPT-4.1, that the company claimed “excelled” at following instructions. But the results of several independent tests suggest the model is less…